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Business & management · Individual course
Marketing Communication
Page describes an introduction to the most important skills and tools of marketing management and communications.
$14.99 one-time12 lessonsRuntime 03:10:18Self-pacedCertificate of completion
Outline
12 sections
- 01Course Introduction
- 02Introduction
- 03Understanding Marketing Communication
- 04Identifying Your Target Audience
- 05Establishing Marketing Communication Objectives
- 06Crafting Your Unique Selling Proposition (USP)
- 07Choosing the Right Communication Channels
- 08Measuring and Evaluating Marketing Communication Success
- 09Building a Marketing Communication Plan
- 10Case Studies: Successful Marketing Communication Campaigns
- 11Quiz Time
- 12Conclusions
How it fits
Take it alone, or build a credential
A single course earns a certificate of completion. Four related courses earn a named certificate. A structured set of seven to fourteen earns a degree.
A named credential
23 named programmes bundle four related courses from this catalog, completed within twelve months.
Academic credit
Many of these courses are also taught inside the five ACLAS degrees, where they carry academic credit.
Enrol on Marketing Communication
USD 14.99 one-time. Self-paced, online, with a certificate of completion at the end.